Drive Traffic to Your Company with a Toll Free Number
April 30, 2009
There are a lot of companies that have established a web presence but a lot of those companies do not utilize their website to it full potential. They miss plenty of opportunity to capture the information of people who have sought information about their company by not instituting any system for capture leads.
A toll free number with PBX features can be an excellent system when used hand in hand with a website. Both tools can be used to help promote your company, service or product on a nationwide level. While marketing and promotions can be an expensive endeavor, there are ways a company can use resources to make marketing more effective without incurring a big cost.
One trick for capturing potential customer information is to use your toll free number to promote a special deal or service your company might be offering. Use one of the extension features that are part of the PBX functionality of your phone to record a special message for callers. At the completion of the message, include a code word that callers who have listened to the message can then enter into a screen on your webpage. You can get names, addresses, and email addresses that will make your marketing more efficient and potentially increase your profits since you are contacting your target audience directly.
Capturing leads is not difficult and can make a big difference to your company. Consider using the above-mentioned tactic every month so traffic to your site will be consistent. Change your message, sponsor a giveaway, dream up other marketing ideas that can help bring attention to your business, service, or product. Your toll free number will make your company appear to be more accessible to your potential customers. Plus callers can call any time, night or day, and never receive a busy signal. The automated attendant will route calls without the need for additional staff. A toll free number and a website along with a little ingenuity can really help your business get noticed.
Posted in Benefits of Toll Free Numbers, Virtual PBX Phone System, office communications
